Two recently released surveys reveal the perspectives of social media from both sides of the admissions table. CASE, mStoner and Huron Education teamed up in order to research how educational institutions employed social media while Inigral studied how college-bound high school students used social media in the college search process. Both sides have shown that social media has become an essential connecting point between students and schools. Read more…
6 Successful Higher Ed Social Media Campaigns
Running out of fresh social media ideas at your institution? Have you attended every conference and participated in the online seminars but still don’t know where to start? Here are some great ways in which universities are making the most out of social media. Read more…
How College Students Use Instagram, Facebook and Twitter
College students love using social media. The most popular of these apps are Instagram, Facebook and Twitter. Universities need to understand how students use these platforms if they want to reach out to them online. Here are three new infographics that help do that. Read more…
How Schools Are Using Photo-Sharing Services
YouTube might be the king of online video but there is no shortage of places on the web to host your campus photos. Photo sharing services have seen a resurgence in recent months thanks to Facebook’s acquisition of Instagram and the surge in popularity of Pinterest. How are universities using these social media properties to attract students? Read on to find out. Read more…
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