Facebook and Twitter are the most popular social networks in higher education, but others are rapidly gaining momentum. Tumblr has recently emerged as a favorite among schools and students alike. Read on to find out how universities and colleges are using these three social networks to connect with and recruit students. Read more…
Social Media Report Card for 2012
Most schools have embraced social media by now but some still remain skeptical of its actual usefulness. Fortunately, there is research now that tracks how educational institutions are using social media and how effective it is for achieving their goals. Read on to find out about the success schools are having and how they are doing it. Read more…
Getting Started With Social Media
As more and more universities adopt social media, some administrators are left struggling to grasp the subject. After all, most university officials didn’t grow up with the technology like the current generation of students did. Can you believe that students entering university this year were only 10 years old when Facebook was created? Fortunately, there are lots of helpful resources online that can turn you into social media star in no time. Read more…
The Top Schools Using Social Media
These universities are the best of the best when it comes to using social media effectively. Schools looking to increase their social media presence should pay attention. These lists are a bit U.S.-centric (really, what isn’t?), but they are still useful to learn from. Read more…
How Harvard Uses Social Media Effectively and Others Don’t
Every college and university has jumped on the social media bandwagon by now. But why do some schools “get it” while others struggle to see any results? What is Harvard doing that other institutions aren’t? Here are two great articles explaining the differences in social media strategies. Read more…
5 Infographics Every Student Recruiter Should Read
Infographics are a great way to explain complex information in a captivating way. The combination of informative data and beautiful designs have enabled them to become increasingly popular over the last few years. Here are 5 infographics that student recruiters should find useful. Read more…
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